accountability

We recognise the value of accountability to clients and are constantly working to develop and
incorporate potential measurement tools into media that provide accurate in depth campaign
analysis. These measurement tools are utilised when planning potential briefs in order to gage
campaign weighting and coverage. They also provide valuable post campaign information to clients
regarding population numbers, total campaign mileage and proof of campaign coverage per location.

GPS satellite tracking system - a full tracking system, including detailed mapping on all of our
fleet.

Presentation - all coolbillboards vehicles are maintained and presented to the highest showroom
standards.

Team leader - all coolbillboards campaigns include a team leader who is able to liaise with the
client.

Campaign feedback - a daily report is provided via email detailing your campaign information -
a comprehensive report document (including the daily feedback, tracking report, mapping,
photographs etc.) is supplied at the end of every campaign.